Struggling Big Pharma returns to Chinese ethno medicine for ideas

Ancient Chinese Cures Seen Helping Drugmaker Pipelines
By Bloomberg News -, bloomberg.com

The world’s biggest drug­mak­ers are turn­ing to ancient Chi­nese reme­dies to boost prod­uct pipelines.

Glax­o­SmithK­line Plc is test­ing botan­i­cals — com­pounds extract­ed from plants — for immune dis­or­ders, Sanofi plans to turn…

RT @BloombergNews: The world’s biggest drugmakers are turning to ancient Chinese remedies to boost product pipelines | http://flip.it/LvSJB http://flip.it/mDJ6f

How Sanofi Is Writing The Social Media Rules For Big Pharma

Sanofi
Sanofi (Photo credit: Wikipedia)

How Sanofi Is Writing The Social Media Rules For Big Pharma Without Running Afoul Of The FDA

By Ben Paynter, fastcompany.com

The biggest chal­lenge to treat­ing patients with dia­betes isn’t dol­ing out med­ica­tions, it’s mak­ing sure that peo­ple con­trol their habits. Poor diet and lack of exer­cise gen­er­al­ly cre­ate com­pli­ca­tions with the dis­ease. To com­bat …

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