UX Research

User Experience Research: the field of UXR is the most important starting point for any technology enabled product or project. It incudes gathering and producing such assets and artifacts as use cases, requirements, and workflows. Some of the key tools which we are familiar with in this area include Qualitrics, Google Survey, Survey Monkey.


Collaboration: another essential work stream in any organization is collaboration. Today some of the best ideas come from online communities which can enable organizations to gather subject matter expert (SME) insight. Some of the tools which we use for this include Microsoft 365 Yammer and SharePoint but also newer solutions such as Slack.

Project Management

Project: once we have performed these steps, it’s time to create a project plan and roadmaps. Far too often this is done in a vacuum by a PMO office without involvement in real time with key stakeholders. Once again we prefer to break the mold. Today such classic tools as Microsoft 365 Project, OneNote, and more recent platforms such as Jira, Confluence make real time tracking and project management a reality and vastly improve outcomes.


Design: once we have performed UX research, established a team, and defined a project roadmap and workspace the next step is to begin iterating a design. Today product and project managers can create high fidelity prototypes, wireframes and testing that allow engineers, developers and R&D to do their job. Typically we use prototyping or design tools such as Adobe XD, Sketch, or InVision.


Governance: if you are working in a regulated industry such as life sciences or healthcare, standards protect health, safety, and quality. The job of the product manager is to make sure they are integrated into the final product. Some of the tools we use for this include enterprise resource planning systems by SAP or Oracle which allow various functions to exchange data, integrate meta and master data and enable improved reporting.


Analytics: finally it is critical to establish analytics, change management and a support model so that users and customers know where to turn for help. This may include building a dashboard, knowledge base, help desk, and ongoing training. Some of the tools which we use may include Tableau, ZenDesk, or Google Workspaces.