How to describe environmental science to conservatives

Concept Of “Purity” Makes Conservatives Care About Environmental Issues
By Rebecca Boyle, popsci.com

Re-framing environmental rhetoric so it appeals to conservatives can really work, a study finds.

It’s not that polit­i­cal con­ser­v­a­tives don’t care about things like cli­mate change, recy­cling and deforestation—it’s that they don’t care ab…

RT @PopSci: Pro tip: Framing environmental issues in terms of Earth’s “purity” or “sanctity” can coax conservatives to care: http://flip.it/QvXnM http://flip.it/8dF6c

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• Canadian govt demands a 10-page questionnaire & CV in order to seek permission to comment on oil pipeline (boingboing.net)
• Study Suggests ‘Moral Purity’ May Overcome Right-Wing Resistance to Environmental Science (alternet.org)