Spigit: Lightweight business intelligence for social networks

English: The Brandsphere
English: The Brandsphere (Photo credit: Wikipedia)
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How Text Analytics Drive Customer Insight: a case from a Jet Blue disaster

Good article on ways that companies such as JetBlue can use text analytics to analyze thousands of emails for business intelligence

How Text Analytics Drive Customer Insight – Business_intelligence – Analytics – Informationweek.

Moretti: Applying Quantitative Analysis to Classic Lit

Great article on Franco Moretti, a Stanford English professor, is championing computational linguistics, data mining, computer modeling, and network theory to take a data-centric approach to novels, which he graphs, maps, and charts.  Using IBM’s Visual Communications Lab he is turning books into a series of word clouds. He is also identifying the best titles and discovered a correlation between shorter titles and the growth of the book publishing industry. (Moretti theorizes that more concise titles made books easier to promote in a crowded marketplace.)

Print: Applying Quantitative Analysis to Classic Lit | Wired Magazine | Wired.com.